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Selected Work · Dubai, UAE

Outcomes we've
shipped & scaled

A selection of products and automations we've delivered for businesses across the UAE — from AI assistants and payments platforms to cloud migrations and the integrations that quietly hold everything together.

6Industries served
5Core capabilities
100%Built & supported in-house
6 projects · 5 capabilities
Orbit Travel — WhatsApp Travel Concierge project previewAI & Automation92% of enquiries auto-resolved
Orbit Travel

WhatsApp Travel Concierge

An always-on AI agent that answers fare questions, assembles itineraries and confirms bookings over WhatsApp — wired straight into the reservation desk and live availability.

24/7
live concierge
92%
queries automated
whatsapp-web.jsLLMNode.js
Vertex Pay — Payments Operations Console project previewWeb2.4x faster dashboards
Vertex Pay

Payments Operations Console

A real-time control room for a fintech: role-based access, live settlement feeds, reconciliation and one-click invoicing on a fully type-safe React stack.

2.4x
faster load
99.9%
uptime
Next.jsSupabaseGraphQL
Lumen HR — Employee Self-Service App project previewMobile4.8 stars on both app stores
Lumen HR

Employee Self-Service App

Leave requests, payslips and multi-step approvals in one place — a single Expo codebase shipped to iOS and Android with offline-first sync and push.

4.8★
store rating
1
shared codebase
React NativeExpoNode.js
Meridian — Cloud Migration & Cost Ops project previewCloud-38% monthly hosting cost
Meridian

Cloud Migration & Cost Ops

We moved a legacy monolith onto an observable, auto-scaling cloud setup with CI/CD, structured logging and right-sized infrastructure across AWS and Vercel.

-38%
hosting cost
0
downtime windows
AWSVercelCI/CD
Nexora — Workflow Automation Fabric project previewIntegration6 systems unified in real time
Nexora

Workflow Automation Fabric

A webhook orchestration layer that keeps CRM, ERP and payment gateways in lockstep — retiring nightly CSV exports and the manual re-keying that came with them.

Real-time
data sync
6
systems linked
WebhooksRESTCRM / ERP
Qasr Retail — Supplier Invoice OCR project previewAI & Automation8 hrs/week of data entry saved
Qasr Retail

Supplier Invoice OCR

An extraction pipeline that reads supplier invoices, validates line items and posts structured data to finance — removing hours of manual entry every single week.

95%
extraction accuracy
8h/wk
hours saved
OCRLLMAutomation
By the numbers

Work that moves the metric

Every engagement is judged on outcomes — faster systems, lower bills and hours handed back to the team. A few totals across our recent builds.

0+
Projects shipped
0
Sectors served
0+
Systems integrated
0%
Avg. uptime held

The teams behind the work above

Orbit TravelVertex PayLumen HRMeridianNexoraQasr Retail
“PrimeX built our WhatsApp booking assistant in weeks. It now handles the majority of our inbound enquiries automatically — our team finally focuses on closing, not replying.”
AR
Ahmed R.
Operations Director · Orbit Travel
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